Drooling Zombies, Playing Pretend, And Mind Reading Software

Drool flecked at the corners of his mouth. His eyes crazed with excitement and hunger. Arms grasping and grabbing in my direction. In less than 24 hours a horde of zombies (along with werewolves, ghosts, princesses, pirates, ninjas and more) will gather on my front porch. A scene out of the next “Hellboy” film? Nope.…

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You Need To Listen To This Failed Farmer/Chef’s Apprentice/Social Worker Burn-Out/College Drop Out…

David Ogilvy is a name you probably recognize. And if you haven’t heard of Mr. Ogilvy before, do yourself and your business a favor and buy his book “Ogilvy On Advertising”. Seriously. Not only is it a fun read, but it makes you money. Which is even more fun. (Dang, all this talk makes me…

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Victorian Era Marketing Trick For Email Riches

It was the best of times, it was the worst of times … Quick. Name that book. (And don’t use Google!) My guess is, even if you’re not much of a reader you recognize that line as the famous opening sentence of Charles Dickens’ A Tale of Two Cities. A Tale of Two Cities is…

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The World Series Secret To Selling More Of Your Product Or Service

$688.80. Want a ticket to Game 7 of the 2014 World Series? It’ll cost you nearly $700 just to get into the ballpark. And that’s for a seat waaaaaay in the back of the stadium. $700 for a nosebleed seat. Unreal. Hope you’ve got some cash left over to invest in a pair of military…

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“Trash That Ad” Episode 3: Comic Book Cleaning Company Takes My Money

This week on the “Trash That Ad” series, I’m going to be delivering this via blog post instead of YouTube video. The reason for this is twofold: 1. You don’t have to listen to me blabber on for 30 to 40 minutes (I am much more succinct in writing). 2. You can download a PDF…

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How To Run A Business Without Begging The “Seven Figure Marketing Bros” (Step 3)

I was gonna pull out the big guns… And impress you with my traffic driving knowledge… But then I found a bunch of WAY better resources out there that explain it way more eloquently than I could. Just remember this: In email #1 I taught you how to make something that would sell. That means:…

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How To Run A Business Without Begging The “Seven Figure Marketing Bros” (Step 2)

Yesterday’s email might have seemed simple. Too simple, maybe. But that’s the thing… business is simple. Easy? No. Simple? Yes. Let me show you: Now that you have your customer-created product, in order to push the big numbers you need this: A Funnel Now, I’m not talking about your typical IM funnel with OTOs etc.…

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How To Run A Business Without Begging The “Seven Figure Marketing Bros” (Step 1)

To me begging = lack of freedom. Freedom is being able to do what you want, when you want, how you want. It means working with who you want and how you want. It means calling the shots. And you just can’t do that with JV traffic. Not fully. So, here’s how to ditch the…

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You Aren’t “Free” If You Have To Kiss Butts For A Living…

JV traffic is the worst. I’m sorry to say it, but I’m not a fan. Here’s why: The Typical JV Traffic Circle Of Life Step 1. Create An Offer Other Vendors Will Mail Notice how I didn’t say “Create An Offer Your Customers Need”. With JV traffic there is a difference. And it’s no good…

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The Cult Of Copy Hates Me And Here’s What I Intend On Doing About It

There is this Facebook group called “The Cult Of Copy” run by Colin Theriot (an awesome copywriter by the way). If you want to learn about copywriting, join it, just know it runs a little bit like the Warrior Forum meets Hunger Games so brace yourself. Anyways, I got a message from a client of…

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