35 Words for a Way More Profitable Sales Funnel

“One of the important points to remember is to always make the first sale simple. Once the prospect makes the commitment to purchase from you, you can then easily offer more to increase your sales.” – Joe Sugarman Re-read the quote above. And now give it a third go for good measure. Tattoo that wisdom…

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The Magic Word That Makes You Money

“Yes”. If you’re in the business of selling (and I’d argue we’re ALL in the business of selling), then “Yes” is music to your ears. Every sale is a decision. A tug-of-war in your prospect’s heart between acceptance and rejection, between yes and no. “Yes” is the magic word that wins your prospect’s attention, overcomes…

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Did you hear the one about the chicken and the pig?

“On the average, five times as many people read the headlines as read the body copy. It shows that unless your headline sells your product, you have wasted 90 percent of your money.” – David Ogilvy If you’re reading this, then chances are good that part of your income (perhaps a big part) is determined…

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40 Million People Did This In the Last 5 Days. Did You?

If you want to be more successful than probably 90% of the people in your field, then all you need to do is get a library card and put it to good use. It’s amazing really. But if you’ll devote yourself to reading books about your field or industry for as little as just an…

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2 Questions To Ask Yourself For Ultra-Effective Headlines

If you want to be more successful than probably 90% of the people in your field, then all you need to do is get a library card and put it to good use. It’s amazing really. But if you’ll devote yourself to reading books about your field or industry for as little as just an…

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3 Instant Ways to Turbocharge Your Productivity

“Money loves speed.” – Dan Kennedy One of the coolest things about being an entrepreneur is that you can literally give yourself a raise any time you want. How? By getting more done in less time. Here are 3 instant ways to turbocharge your productivity: 1: Gene Schwartz’s 33-Minute Secret The late great Gene Schwartz…

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How To Survive The Brutality Of Business

Business is often brutal. Ditto the NFL. What’s the connection and how does it apply to you? Hear me out … You don’t have to be a sports fan (I’m not) or even all that familiar with the game of football to appreciate the dedication and drive of a professional football player. Take an NFL…

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Quick question …

Do you ever struggle to get to everything on your “to do” list? Do you feel exhausted because you’ve got 99 things to do and taking a break ain’t one? Would you like to get more done in less time? It’s hard to believe, but here we are smack dab in the middle of November.…

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How to Create High Converting VSLs in 3 Simple Steps

90%. According to a recent report out of DigitalSherpa, 90% of prospects say that seeing a video about a product or service is helpful in the decision process. Dang. If you ever needed an argument for incorporating a VSL into your marketing campaign, there ya go. Of course, YOU don’t need to be sold on…

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Grilled Blowfish Testicles And 3 Tips For Better Sales Copy

Fugu. That’s what they call raw blowfish in Japan. You’ve seen pictures of blowfish, right? They’re the ones that can puff themselves up to the size of a volleyball and have countless needle sharp quills sticking off their body. Well, fugu is considered an absolute delicacy in Japan. The only problem: blowfish is crazy difficult…

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